Can you imagine how the meetings went down at the corporate headquarters for Weight Watchers last summer as they were brainstorming ways to extend the branding of their calorie-counting, fat-eschewing weight loss program from being commonly stereotyped as something exclusively “for the ladies” to a radical new strategy of marketing directly to men desiring [...]












Why Are You So ‘Increasingly Hostile’ Against Anything That’s Not Low-Carb?
Everyone is a critic on the Internet and that’s what makes the blogging universe so much fun in my opinion. You get an unfiltered, uncensored, and sometimes irreverent response from virtually every angle you can possibly think of. And the opinions that are expressed in this format include some that would never EVER be uttered [...]