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Pepsi Takes Diet Energy Drinks To The ‘MAX’

The “invigorating” Diet Pepsi MAX drink arrives June 2007

In what is an obvious response to The Coca-Cola Company’s hip and hot new low-carb energy drink product called Enviga, Pepsi-Cola North America today announced the creation of a brand new low-carb energy drink of their own called Diet Pepsi MAX.

There is very limited information [...]

Diet Soda Gets The Low-Carb Thumbs Up

There are plenty of subjects that are considered controversial within the realm of livin’ la vida low-carb. From the amount of carbs consumed to the use of artificial sweeteners, we as a community have a uniquely sadistic way of recklessly sabotaging what is by all intents and purposes the best nutritional approach known to mankind. [...]

I’m Finally Ending My Diet Soda Embargo

On my 35th birthday on December 27, 2006, I made the fateful decision to stop drinking diet sodas for good. Why? Because I wanted to and felt at the time that it was a logical progression in my weight and health management routine.

I’ve always said losing weight was priority #1 and I have [...]

Jimmy Moore’s 2007 New Year’s Resolutions

When I made the decision to start the Atkins diet on January 1, 2004, it was probably the first time I ever made a New Year’s resolution that I intended to keep. Why do put ourselves through all the efforts involved in making resolutions if we’re not going to follow through on them? Human nature [...]

HFCS Not ‘Mischaracterized,’ But Nailed

Guess who’s unhappy with what I’m writing about sugar and its unhealthy subsidiary product high fructose corn syrup (HFCS) at this blog? It’s none other than the President of the Corn Refiners Association named Audrae Erickson.

In a terse response to my article entitled “Diet Soda Study Results Are Absolutely Preposterous,” Erickson claims that I [...]