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Study: McDonald’s Branding Has Strong Power Over Young Minds

Dr. Thomas Robinson says the cultural influence of McDonald’s unmatched

If anyone ever doubted the enormous impact of the marketing blitz undertaken by the world’s most famous fast food restaurant on the most vulnerable members of our society–CHILDREN–then I would simply refer you to a brand new study that should scare the living daylights [...]

Self-Sabotage Is Your Greatest Diet Enemy

In the past week, I have received two similar e-mails from people who have decided to start the low-carb lifestyle in earnest, but…

Don’t you just love how we take that little word “but” to justify how we feel. That’s exactly what both of my readers did when they went on a low-carb diet. They [...]

’30-In-30′ Weight Loss Challenge Open Anytime

After a lot of thought and contemplation about the future purpose of the “30-In-30″ Low-Carb Weight Loss Challenge blog, I have decided to stop keeping tally of the weeks in the challenge.

WHAT?! Are you quitting on us, Jimmy? Say it ain’t so?

Well, it AIN’T so! But the more I looked at what [...]

Indiana’s ’10-In-10′ Weight Loss Challenge Sounds So Very Familiar To Me

Gov. Daniels and Smith want Indiana to lose 10-In-10

As I was browsing around the Internet this week when I came across a brand new weight loss initiative in the state of Indiana similar to the “Shrinkdown” campaign that is happening in my home state of South Carolina. But imagine my surprise when I saw [...]

Just Because It’s Thanksgiving Doesn’t Mean You Have To Pig Out

It’s the week of Thanksgiving as we check in for Week 16 of the “30-in-30″ Low-Carb Weight Loss Challenge. Did you do well this week? Here’s my current progress in the challenge:

That would be NO CHANGE in my weight last week (still at my lowest weight of 215, though!), but that’s a good [...]

The ’30-In-30′ Low-Carb Weight Loss Challenge: 15 Weeks Down, 15 To Go

This was Week 15 in the “30-In-30″ Low-Carb Weight Loss Challenge which means we have officially hit the halfway mark! YEAH!!!

Despite some fluctuations in recent weeks with my weight, I am proud to say I have lost a total of 25 pounds so far:

My current weight of 215 pounds is my lowest [...]